(L-R) Mr. Amos Otienno, the Deputy GM Golf Course Hotel, Mr. Walter Wafula, the Business Unit Head brainchild BCW, Mr. Alex Bazirake, Roke Telkom's Third Party Account and Mr. Rinaldi Jamugisa, PR, Digital and Comms Manager brainchild BCW at the press launch.
Digest ICT Industry

Creativity in tourism to top brainchild Innovation Series Agenda

brainchild Burson Cohn & Wolfe (BCW), formerly brainchild Burson-Marsteller, has unveiled the third edition of Innovation Series  in its bid to promote innovation in business. “Our next edition will bring together industry experts, entrepreneurs, and policy makers in the tourism and hospitality sector to discuss the theme: Game-Changing Creativity: The Road to Hyper Growth in […]

Digest

Turkey aims for top 10 by 2023

Turkey is literally the bridge between Europe and Asia, sitting astride the Bosporus Straits with a population of some 74 million.     But the Turks are neither European nor Asian. They are simply Turks; a proud distinct people whose long history is filled with exceptional tales of conquest, commerce and culture.      Turkey was […]

Digest

Promoting digital broadcasting

KAMPALA, UGANDA – Of late, there seems to be a trend of mobile devices becoming an instant hit mainly buoyed by a growing middle class. Pay TV operators are the latest entrants in providing portable devices that enable customers to watch their favorite programs on the go. Multichoice and StarTimes are the operators that have […]

Digest

Turkey aims for top 10 by 2023

Turkey is literally the bridge between Europe and Asia, sitting astride the Bosporus Straits with a population of some 74 million.     But the Turks are neither European nor Asian. They are simply Turks; a proud distinct people whose long history is filled with exceptional tales of conquest, commerce and culture.      Turkey was […]

Digest

What does marketing mean?

“What is marketing?” At the beginning of each term, I pose this question to my undergraduate marketing students.  Their answers are diverse:  – “It is the process of selling your product.”  – “It is how to advertise your company.”  – “It is the study of how to give your company a brand that others will […]