(L-R) Mr. Amos Otienno, the Deputy GM Golf Course Hotel, Mr. Walter Wafula, the Business Unit Head brainchild BCW, Mr. Alex Bazirake, Roke Telkom's Third Party Account and Mr. Rinaldi Jamugisa, PR, Digital and Comms Manager brainchild BCW at the press launch.
Digest ICT Industry

Creativity in tourism to top brainchild Innovation Series Agenda

brainchild Burson Cohn & Wolfe (BCW), formerly brainchild Burson-Marsteller, has unveiled the third edition of Innovation Series  in its bid to promote innovation in business.

“Our next edition will bring together industry experts, entrepreneurs, and policy makers in the

tourism and hospitality sector to discuss the theme: Game-Changing Creativity: The Road

to Hyper Growth in Hospitality, in an effort to tackle the current sector bottlenecks and pave

way for its double digit growth,” said Walter Wafula, Business Unit Head- PR, Brainchild BCW during a press conference at Golf Course Hotel this morning.

Innovation Series is a set of thought leadership events aimed at promoting innovation in business through thought-provoking discussions on new and cost- effective ways of delivering products, and services which affect the growth of firms or organizations.

The third edition of the thought leadership event will be held on March 07th, 2019 at the Golf Course Hotel in Kampala. Brainchild also announced two new partners  Roke Telkom and Golf Course Hotel.

“We are also excited to announce that Roke Telkom, and Golf Course Hotel have joined our

eminent list of partners who are committed to promoting the spirit of innovation in Uganda. Roke

is now the official wireless internet partner for Innovation Series while Golf Course Hotel is our

host for the 2019 events,” he revealed.

Alex Bazirake, Roke Telkom’s Third Party Account Manager said the company is pleased to partner with brainchild BCW to further the innovation agenda of Uganda. “Innovation Series offers Roke the ideal platform to connect with Ugandans, demonstrate and share knowledge on how technology can be leveraged to grow business,” Bazirake said.

Amos Otieno, the Deputy General Manager Golf Course Hotel, commended brainchild BCW for the initiative and drive to promote innovation in the hospitality industry. “We are delighted to host an event that will help shape the future of our industry and create more value for businesses, guests and our economy,”  Otieno said.