A persona around the idea of “new tourism”: Slow, immersive, kind, local, sustainable, climate-friendly.
This type of new tourism includes food, drinks, dancing, swimming, white sandy beaches, diving, bird watching, turtle hatching, a lighthouse, nature walks, and an amazing cultural experience.
All of this comes with a climate-friendly focus and is designed to leave COVID-19 far behind you, but be prepared for it, as it is like no other place on Earth.
Tanzania and Zanzibar have reopened to a new kind of tourism. Peter Byrne, CEO of Mafia Island in Tanzania, developed a 20-point approach and introduced it at the rebuilding. travel platform.
“Let’s build a persona around the idea of ‘new tourism’ (slow, immersive, kind, local, sustainable, climate-friendly) with hospitality back, front, and centre – as in ‘hospitable’ not impersonal.”
With hardly any cases of coronavirus in this East African country, the private industry has taken a lead in developing a new kind of approach that can be adopted by a number of niche market destinations. Mafia Island is a world-class beach and diving destination in Tanzania.
Mafia Island nicknamed “Chole Shamba” is an island in Tanzania. As one of the six districts of the Pwani Region, Mafia Island is governed from the mainland, not from the semi-autonomous region of Zanzibar, of which it has never been considered to be a part politically.
According to the 2002 Tanzania census, the population of the Mafia District was 40,801. The economy is based on fishing, subsistence agriculture and the market in Kilindoni.
The island attracts some tourists, mainly adventure scuba divers, game fishermen, and people wanting relaxation.