A new report by Jumia Uganda has indicated that more Ugandans are embracing E-commerce or online shopping.
The firm said that this is reflected on the number of online orders that are increasing especially during their annual Black Friday sales.
Jumia Uganda Chief Executive officer Ron Kawamala told reporters while announcing the upcoming Jumia Black Friday that Ugandans especially the youth have embraced technology because it’s convenient and it offers them great saving compared to the ordinary shopping.
“Despite the Government fiscal policy of imposing taxes on social media, many Ugandans are embracing the technology and this has pushed our sales up whenever we organize Black Friday sales,” said Kawamara.
Explaining how they performed during last year’s Black Friday, Kawamala said goods worth over Ugx25Billion were sold.
He added that the number is expected to go up during this year’s Black Friday that will commence from the 8the to 29th November 2019.
He assured Ugandans that in this year’s Black Friday, Jumia will reward their clients with bigger deals than last year.
Kawamara said they have signed more deals with both local and international distributors that are willing to distribute quality products during the Black Fridays.
“We have signed up more sellers onto our platform and partnered with new brands. Ultimately we want to provide Ugandan shoppers with the widest selection on offer,” he said.
In Uganda apart from using the online technology to purchase home appliances, the technology has been embraced especially in the transport system.
Currently, there are more than five Online Bodaboda companies alongside special hire taxis that travellers can book online.
BY SAMUEL NABWIISO
